Saturday, May 28, 2011

Avon Cosmetic Care

Avon Cosmetic Care

Avon cosmetics are not just for women, though traditionally women have been the target market for Avon products. There are also Avon products that are geared toward men and their skin care needs. Avon has also been seeing profits from their children’s products, including toys and basic toiletries such as shampoo and bubble bath.




Avon Cosmetic Care

More recently, Avon came out with two new brands, “M” and “mark”. M is an Avon catalogue and line of products for men. Mark is an Avon line targeted to younger, college aged women (18-25). The Mark product line has been very successful and features a monthly ‘magalog’ that showcases the latest and most popular Avon cosmetics and other products geared toward younger cosmetics shoppers.




Avon Cosmetic Care

Beyond commercial pursuits, the Avon corporation is also invested in various philanthropic causes that are mostly focused on health and women’s empowerment issues. Some of the biggest campaigns launched or participated in by Avon involve breast cancer, domestic violence and global issues.

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